Distinguished guests from China: Mendale at Kreussler

19.02.2019

Wiesbaden, February 2019 – Kreussler had the honour to welcome distinguished visitors from China at its headquarter in Wiesbaden. To discuss further business opportunities regarding the perfect care for luxury bedding and other high-end home textiles made by the well-known Chinese company Mendale, Ms. Xiao Liang Son, Director of i*wash, and Ms. Tang Ye Na, assistant of the CEO of the Mendale group, together with her son Huang Zi Xi, visited Kreussler. Mr. Cai Zhi Yun, General Manager of Shanghai Churun Cleaning products and Kreussler sales partner in China, had arranged the meeting and also acted as translator during the meeting.


From right: Mr. Cai Zhi Yun, Thomas Zeck (Commercial Director Kreussler TC), Ms. Tang Ye Na with Huang Zi Xi, Ms. Xiao Liang Son, Dr. Manfred Seiter (Technical Director Kreussler TC), Katja Pryss (Manager Marketing Communication Kreussler TC)Zoom Image
From right: Mr. Cai Zhi Yun, Thomas Zeck (Commercial Director Kreussler TC), Ms. Tang Ye Na with Huang Zi Xi, Ms. Xiao Liang Son, Dr. Manfred Seiter (Technical Director Kreussler TC), Katja Pryss (Manager Marketing Communication Kreussler TC)

Besides a tour of the company and a nice dinner in a renowned restaurant in Wiesbaden, the day saw many fruitful and interesting discussions about further opportunities to intensify the already very successful cooperation between Mendale and Kreussler. Already, the Chinese company uses Kreussler products in their i*wash cleaning stores which have been specially created to clean the luxury beddings, bed linen and other high-quality home textiles made by Mendale and marketed under brand names like e.g. MINE and QUEEN.

As the Kreussler brands like the Lanadol wet cleaning portfolio are rightly famous for cleaning even the most precious and sensitive materials, it is perfectly fitting that they are used to care for the high-end beddings made of the finest Chinese silk, cashmere, and Egyptian cotton, refined with applications of Swarovski crystals, intricate embroidery and finest lace. Using Kreussler products makes sure that these wares keep their outstanding quality, bright colors, a soft grip and a nice smell – even after countless washing cycles.

Back to Overview